Hoka is a sports footwear brand known for its innovation in running shoes and the exceptional comfort of its designs. Founded in 2009 by Jean-Luc Diard and Nicolas Mermoud, two trail-running enthusiasts from France, Hoka set out to create shoes that reduce joint impact and enhance runners' performance.
One of the brand’s distinctive features is its oversized sole, which provides exceptional cushioning and optimal support. Initially designed for mountain running, this technology was later integrated into road running shoes as well. Over the years, Hoka has become a leading name in performance footwear, favored by both elite athletes and recreational runners.
Hoka shoes are appreciated not only for their race performance but also for their superior comfort, making them suitable for everyday walking or sports recovery. Thanks to its continuous innovation and unique design, Hoka remains at the forefront of the sports footwear industry.
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